After the milestones the India has achieve in its 75-year journey since independence, Google has unveile an online project, drawing from rich archives and featuring artistic illustrations to tell the story of India.
The project call as India ki Udaan has execute by Google Arts and Culture celebrates the achievements of the country and is “themed on the unwavering and undying spirit of India over these past 75 years”.
It was officially launch at a glittering event held at the Sunder Nursery here on Friday in the presence of Union Culture and Tourism Minister G Kishan Reddy and senior officials of the culture ministry and Google.
As part of the countrywide celebrations to commemorate 75 years of independence, Google also announce its collaboration with the Ministry of Culture focuse “on reaching informative online content that showcases the contributions of Indians and the evolution of India since 1947 to support the government’s year-long ‘Azadi Ka Amrit Mahotsav‘ programme”.
Google also announce that its popular Doodle4Google contest for 2022, theme on “In the next 25 years, my India will…”, is now open for entries to the students of Classes 1-10.
Google Said :
G Kishan Reddy urge the Google team to create a special doodle on “Har Ghar Tiranga“, which would encourage its employees and others to enthusiastically take part in the campaign.
In his speech, the minister also said Google could help the culture ministry in digital mapping of the boundaries of its over 3,000 centrally-protect monuments that will help in better monitoring of the sites and checking encroachment.
It can also help in digitisation of rare archival material, G Kishan Reddy added.
G Kishan Reddy Said :
Google Said in statement :
The centrepiece of its celebrations is a new online collection title India Ki Udaan, available on the Google Arts and Culture website.
As it pays tributes to India’s rich cultural history and includes iconic moments from the last 75 years.
Publish in English and Hindi, it allows people to explore more than 120 illustrations and 21 stories create by 10 talented artists, with exhibitions from various institutions which including the Ministry of Tourism, the Museum of Art and Photography, the Heritage Directorate of the Indian Railways, the Indian Academy of Sciences and the Dastkari Haat Samiti.
Google said :
Merging technologies and India’s rich cultural heritage, the new Google Arts and Culture collection, “India Ki Udaan”, (literally translated as “India takes flight”), “is theme on the unwavering and undying spirit of India over these past 75 years”, Google added.
Simon Rein, senior programme manager at Google Arts and Culture, told PTI that the project “marries the rich archival content with artistic talent as demonstrated by illustrators”.
A physical representation of the new digital collection was also set up at the venue, with a kite-shape digital screen, pictures with augmente reality experience and other tech-driven experiences.
Simon Rein said kite has use as an “optimistic metaphor” to describe India’s journey in the last 75 years as also to engage and educate the audience at home and also those who are not from India but wish to learn about its story.
In its 10th year in India, Google Arts and Culture has showcase the country’s rich culture in many ways.
Working with more than 100 partners in India, it has brought the country’s cultural heritage to people all over the world.