Modicare Limited, one of India’s leading direct selling companies, recently launch Blue Light Shield, a gender-neutral and efficacious skincare range to combat the harmful effects of Blue Light rays.
Owing to the pandemic and the work-from-home culture, the average screen-time has significantly increased, raising concern over Blue Light ray’s adverse effects on the skin.
Since it has the ability to penetrate deeper into the skin, excess exposure to Blue Light rays can lead to a number of skin concerns, including premature ageing and hyper-pigmentation.
Urban Color London’s Blue Light Shield range leverages innovation and technology to offer the consumers a ‘Screenguard’ against the high energy Blue Light emitted from digital devices and provides modern day solution to the new-age skin concerns.
The range comprises of a meticulously designed five-step regime – Gentle Face Wash, Resurfacing Gel Scrub, Deep Clean Coffee Masque, Reset Serum Oil and Moisturising Crème.
The products have been formulated using Urban Color London’s proprietary technology that neutralises effects of Blue Light rays. The hero ingredient in the range is Carotolino* Active, a combination of Beta-Carotene, Carrot Root Extract and Carrot Seed Oil that unite in a perfect base to provide complete protection from Blue Light rays and promoting overall skin health.
The range is 100% vegan, paraben & cruelty free and dermatologically tested.
Mr. Samir Modi, Founder and Managing Director, Modicare Limited Said :
*Made In: USA and Switzerland
The range encompassing a five-step regimen includes the following products :
- Blue Light Shield Gentle Face Wash: Priced at INR 500/-, it is a gentle sulphate-free face wash that cleanses and detoxifies skin.
- Blue Light Shield Resurfacing Gel Scrub: Priced at INR 550/-, the Resurfacing Gel Scrub comes with 100% natural cellulose charcoal beads that detox and resurface skin instantly.
- Blue Light Shield Deep Clean Coffee Masque: Priced at INR 650/-,an enriching masque that deep cleans and removes excess oil while providing hydration and protection against Blue Light rays.
- Blue Light Shield Reset Serum Oil: Priced at INR 550/-, light, easily absorbed non-greasy face serum oil that shields the skin from harmful Blue Light rays.
- Blue Light Shield Moisturizing Crème: Priced at INR 650/-, the Moisturizing Crèmehydrates, repairs & protects skin from harmful Blue Light ray exposure.
All the products under the Blue Light Shield Skincare range are available across the country through Modicare consultants.
About Modicare:
Modicare is one of India’s leading Direct Selling Companies and the pioneer of Direct Selling industry in India. This year is even more special as Modicare celebrates its 25th Anniversary.
Modicare has also been ranked 5th among India’s 50 Great Mid-size Workplaces by Great Place to Work® Institute for second consecutive year.
Great Place to Work® Institute has also recognised Modicare Limited as one of the top companies among 100 Best Small & Medium Workplaces in Asia, and among the Top-10 India’s Best Workplaces for Women in 2021.
Furthermore, Modicare has also been identified among the Best Workplaces in the FMCG industry for the second consecutive year.
Today, the company has over 53 Lakh Direct Sellers and 2,00,000+ new Direct Sellers arejoining each month.
Modicare offers over 350 products, 725+ SKUs across 14 categories – Personal Care, Wellness, Consumer Durables, Skin Care, Colour Cosmetics, Food & Beverage, Homecare, Auto Care, Laundry Care, Technology, Jewellery, Watches, Divine, and Agriculture.
It has a national presence through its 12000+ Distribution Points and 55 Modicare Centres.