Paramount+ will launch in India in 2023, in partnership with Viacom18, Paramount Global announce. Viacom18 is joint own by Paramount and Network18, with the latter holding a controlling share.
Mukesh Ambani’s Reliance Industries owns a major part of Network18.
Viacom18 currently operates the streaming service Voot in India, which is the home of select Paramount+ content such as Halo and Star Trek: Strange New Worlds.
But it is not clear at this point if Voot and Paramount+ will be merge in India, or they will exist standalone.
Voot, the place of Bigg Boss, itself as the second biggest AVOD platform in India after Disney+ Hotstar.
Bob Bakish, President & CEO, Paramount, outlined the company’s global plans for the streaming service during its first quarter earnings report announcement.
Paramount+ will also be launch in South Korea in June and head to Italy, Germany, France, Switzerland, and Austria in the second half of the year.
Raffaele Annecchino, President and CEO, International Networks, Studios and Streaming, Paramount Global, Said in a statement :
“Paramount is known for its leading portfolio of premium entertainment brands and a robust content engine that fuels our rapidly expanding streaming service, Paramount+. This year will be monumental for our streaming strategy as we accelerate our global ambitions, rapidly expanding Paramount+ in Europe beginning with the UK, Italy, Germany, France, and more by the end of this year and debut in Asia with South Korea in June, followed by India in 2023,”.
“With an already expansive global footprint and a strong, long-term market-by-market strategy, we are well poised to continue our positive momentum,”.
Paramount+ access to the likes of the Star Trek universe, new seasons of Yellowstone series, as well as South Park and the MTV Shores franchise, with kids and family favourites like SpongeBob SquarePants, PAW Patrol, and Rugrats, and many other upcoming projects.
Paramount+ will be available across a variety of devices and platforms, including mobile phones and tablets, Android TV, Apple TV, Apple TV Channels, Chromecast, Roku, Samsung TV (2017+), desktop computers or mobile Web, with more to be announce in the future.
The Paramount+ features an expansive library of original series, hit shows and popular movies across every genre from world-renown brands and production studios, including Showtime, BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures, and the Smithsonian Channel, in addition to a robust offering of local content.
Paramount+ is currently live in the US, Canada, Latin America, the Caribbean, the Nordics, and Australia.
