Tata IPL 2022 is now more accessible to its users, As Disney+ Hotstar has introduce Audio Descriptive Commentary in Hindi. This feature allows Disney+ Hotstar users to hear detailed commentary of IPL matches.
This will help visually impaire, elderly, and regular cricket fans to get every detail of the match while it is going on on the field and running live on the screen.
The commentary is conduct by cricket commentators of Prasar Bharti, the voices that were heard on radio and television in the past.
The Audio Descriptive Commentary in Hindi feature is available to viewers in India, Canada, and Singapore for four playoff IPL 2022 matches until 29th May 2022.
Disney+ Hotstar users can hear the audio commentary from Prasar Bharti alumni, namely, Sanjay Banerjee, Ajay Mehra, Sunil Vaidya, and Naveen Srivastava.
Disney+ Hotstar, Said :
“By making the on-field action inclusive, through its pioneering technological innovations, Disney+ Hotstar aims to cater to under-served communities and the elderly. This will significantly increase their access to live sports so that every Indian household can partake in the excitement and fun of watching IPL,”.
Users can enable the Audio Descriptive Commentary in Hindi by going to the audio settings while watching the IPL matches.
Disney+ Hotstar has essentially brought its streaming platform closer to traditional mediums of watching cricket matches, the radio and television.
It would help the company attract more Indian cricket fans.
Disney+ Hotstar, formerly known as Hotstar, has able to gain popularity among cricket fans, due to the exclusive digital rights it has for live streaming IPL matches.
Disney+ Hotstar report 50.1 million paid subscribers, representing nearly 36% of the total Disney+ subscriber base.
The Disney+ Hotstar also regularly ties up with various telecom operators likes of Airtel, Vi, and Jio to offer its subscription for their prepaid and postpaid customers, to continue to growing number of smartphone users in the country to expand its user base.
