TECNO, the global premium smartphone brand from TRANSSION India announce the renewal of its brand association with the Bollywood superstar Ayushmann Khurrana.
The recommencement of the partnership with the star is based on mutual trust and admiration and is expected to reiterate the brand’s motto ‘Stop at Nothing’.
The premium brand will stand tall with its consistent efforts to deliver highly perceptible technology and innovative devices for consumers.
With this continuation, TECNO Mobile aims to strengthen the earned trust among consumers and keep up with its robust growth trajectory.
Being a ground-breaking actor, who has disrupted the age-old, monotonous narratives of the Indian film industry, Ayushmann Khurrana has influenced the Indian youth in a positive way.
His movie choices and relatable characters resonate with TECNO Mobile’s brand philosophy of offering something innovative and best-in-class.
While Ayushmann brings novelty through his content, TECNO does that with its diverse set of offerings with advanced and premium technology across its 5 product lines.
Over the last year, the actor has extensively been a part of product launches and campaigns of the smartphone brand across electronic and social media platforms.
Ayushmann Khurrana Said :
Arijeet Talapatra, CEO of TECNO Mobile – India Said :
TECNO views this alliance to set off this year’s company focus on the mid-high segment and to leap the extra mile for technology democratisation and make new-age technology accessible to people at disruptive price points.
Ayushmann Khurrana would be featuring in the upcoming brand campaigns across channels and platforms for product lines of POP, SPARK, POVA, CAMON and Phantom.