Twitter will charge $8 (approx. Rs. 660) a month for its Blue service, which includes its sought-after “verified” badge, Elon Musk said as he seeks to boost subscriptions and make the social media network less reliant on ads.
A blue check mark next to a person’s user name on the social media platform means Twitter has confirm that the account belongs to the person or company claiming it.
Twitter is currently free for most users.
Elon Musk said in a tweet :
“Twitter’s current lords & peasants system for who has or doesn’t have a blue checkmark is bullshit. Power to the people! Blue for $8/month,”.
“Country proportionate to purchasing power parity.”
Price adjusted by country proportionate to purchasing power parity
— Elon Musk (@elonmusk) November 1, 2022
Elon Musk bought Twitter for $44 billion (approx. Rs. 3,63,700 crore) last week.
After the takeover, Elon Musk has move quickly to put his stamp on the company, firing its previous chief and other top officials.
Twitter’s advertising chief, Sarah Personette, tweeted that she had resign her post last week, adding further uncertainty for advertisers.
Elon Musk said subscribers with blue check marks would get priority in replies, mentions and search and would be able to post longer videos and audios.
They would see half as many ads.
Elon Musk also offer subscribers a pay wall bypass from “publishers willing to work with us.“
Twitter Blue to Reportedly Cost $20 a Month as Musk Revises Verification Process
— 2YoDoINDIA News Network (@2yodoindia) October 31, 2022
For more news visit https://t.co/98KV4yIZka#2YoDoINDIA #Twitter #ElonMusk #Tesla pic.twitter.com/PVtATSKm4X
Elon Musk’s comments follow media reports that he was looking at the process of profile verification and how the blue check marks were given.
Twitter use to give these to noteworthy profiles base on its own criteria.
More than 80% of Twitter users who took part in a recent poll said they would not pay for the checkmark.
Some 10% said they were willing to pay $5 (approx. Rs. 410) a month.
Twitter already has a subscription service call as Twitter Blue, which was launch in June 2021 and offers access to features such as an option to edit tweets.
After speculation that Twitter may soon start charging verified users a monthly fee of $20 (approx. Rs. 1,700) for blue ticks.
