Amazon Prime Video India has enter into an exclusive multi-film licensing deal with Bollywood production house Nadiadwala Grandson Entertainment(NGE).
This essentially means that all upcoming films produce under Sajid Nadiadwala’s banner will land on Prime Video after their theatrical release, allowing subscribers to watch them on TV and mobile devices.
These movies will also be available to subscribers and non-subscribers alike, prior to their release on the platform, under the ‘Early Access’ scheme wherein you’ll need to pay a certain amount to rent it even if you have a Prime Video account.
Nadiadwala said in a prepared statement :
The deal between Nadiadwala Grandson Entertainment and Amazon Prime Video India comes at a time when the banner has quite a few movies line up for release in the coming months.
First up, there is the actioner Bawaal, which features Varun Dhawan and Janhvi Kapoor in the lead.