Meta recently announce about rolling out the Channels features for broadcasting messages for Instagram. This feature has now roll out globally, was earlier limit to select creators and users.
The social media platform started testing the broadcast channels feature in February 2023.
By this feature, creators will be able to share text, video and photo updates to the invite and subscribe followers to their broadcast channels.
It is to be note that only creators can send messages in broadcast channels.
Followers can only react to content or vote in polls.
In a blog post, Meta announce about rolling out the Broadcast Channels globally.
When a creator gets an access to create a channel, they can send messages and invite to their followers.
The followers will receive notifications whenever there are updates from the creator.
So, all Instagram users will be able to view the content on the channel.
Followers can choose to exit channel or mute notifications at any time.
If you are an Instagram creator who wants to create a broadcast channel on the Android or iOS device.
How to Create Instagram Broadcast Channel?
Follow These Steps :
- Open your Instagram page and select the messenger on the top right side of the feed
- Tap on edit or write message icon in the top right
- Select ‘Create broadcast channel’ option
- Name your broadcast channel and choose your audience
- You can choose the channel on your profile
- Lastly, tap on Create broadcast channel
To join the broadcast channel, you can either click on the access link share by the creator, or tap on the link pinned to their Instagram profile.
When they select the ‘Join broadcast channel’, they will be subscribe to receive notifications whenever there are updates.
Followers can also participate by reacting to content or vote in polls.
So, they will not be able to send any messages.
