Instagram recently began testing paid subscriptions with a few content creators and influencers in the US, allowing them to charge their followers a monthly fee in exchange for exclusive content, live videos, stories, and a purple badge next to their username to show they are subscribe when they interact with the creator.
The paid subscriptions feature is only available to a few content creators in the US, the feature has now been spot in India with pricing tiers to subscribe to some content creators in local currency.
Instagram is displaying the option to subscribe to select creator accounts.
The subscription pricing is display in rupees, with differing prices, Rs. 89, Rs. 440, and Rs. 890 a month.
As per report, pricing for paid subscriptions in the US will range from $0.99 (approx. Rs. 74) to $99.99 (approx. Rs. 7400) per month.
The app also shows the purple badges next to a username, and details of what subscribers are entitle to such as subscribers-only stories, exclusive live videos with the previously mention subscriber badge.
There is no way for creators to set up their account to receive paid subscriptions in India.