WhatsApp, Instagram, Messenger, and other Facebook apps now showing the company’s new ‘Meta’ branding on both Android and iOS devices. This update comes a week after Facebook announce that it is changing its company’s name to Meta.
This rename is aim at going beyond traditional social media and better reflecting the company’s ongoing investment towards an immersive experience called ‘metaverse’.
Facebook, Microsoft and other tech companies are moving towards developing their own metaverse-focus offerings.
The company wants to gain the first mover’s advantage with its rebranding.
This rename first spot on recent WhatsApp beta versions for Android and iOS devices last week, the Meta branding has starts to appear on the splash screens of the latest versions of WhatsApp, Instagram, Messenger, and Facebook apps.
It is unclear whether there are any changes coming to the Facebook apps as a result of the rebranding.
Facebook starts showing its native branding on WhatsApp and Instagram apps.
This move was to highlight its ownership of the two platforms.
Facebook decide to go with the new name months after working on developing augment reality (AR) and virtual reality (VR) experiences.
Facebook CEO Mark Zuckerberg said in a public letter that Meta will be about metaverse where people will be able to interact with each other virtually over the Internet in an immersive way.
Mark Zuckerberg didn’t describe what exactly we could expect from the company in the coming future.
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