E3 2023, One of the World’s Biggest Game Launch Events has been cancel, it’s not happening in any form, in-person or digital in 2023. The Entertainment Software Association (ESA) confirm the news on Twitter, following an original report from IGN based on emails sent to its members.
As per Twitter mention that while E3 was a beloved brand, the 2023 edition ‘simply did not garner the sustained interest necessary‘ to execute the event in a manner that would display the size and strength of the games industry.
In January, the big three, PlayStation, Xbox, and Nintendo pulled out of the summer video game event, leaving barely any major publishers.
As per report, E3 2023 organiser ReedPop issue a public statement.
Kyle Marsden-Kish, Global VP of gaming, ReedPop said :
E3 2023 Has Been Cancelled— 2YoDoINDIA News Network (@2yodoindia) March 31, 2023
for Details visit : https://t.co/OWOOhsLXAo
for news visit : https://t.co/98KV4yIruC#2YoDoINDIA #E3 #E32023 #E32023Cancelled #SummerGameFest #ElectronicEntertainmentExpo #E32023Date #Playstation #Xbox #Nintendo #Ubisoft #Tencent #Sega #Reedpop pic.twitter.com/owXaRj17so
Adding that a lot of publishers and developers interested in the event wouldn’t even have playable demos ready for showcase.
The show was suppose to be held from 13th to 16th June 2023 at the Los Angeles Convention Center, marking the first in-person E3 since the COVID-19 pandemic lockdowns.
It took a virtual, digital approach in 2021, after which, the event got cancel again in 2022.
Earlier, Ubisoft backed out of E3 2023, after having previously commit to it.
The publisher has chosen to ‘move in a different direction,’ and will now hold its own, separate Ubisoft Forward Live event on 12th June 2023 in Los Angeles.
Further details on the same will be reveal in time, albeit CEO Yves Guillemot promise ‘lots of things to show.’
Following that announcement, even Tencent and Yakuza publisher Sega were confirm to be skipping E3.
Microsoft will be hosting an Xbox Games Showcase on 11th June 2023, with an in-depth feature for Bethesda’s upcoming sci-fi RPG Starfield, plan for later.
While, Nintendo and PlayStation will continue hosting their respective online events to showcase new games and updates.
Or, they could be joining hands with Geoff Keighley’s Summer Game Fest at this point, there’s no telling.
From 2020 the pandemic era Keighley’s month-long-running Summer Game Fest has dethroned E3 as the industry’s key destination to reveal the biggest games and news.
Also, being a digital, online-only event, publishers don’t have to spend large amounts to secure a physical booth.
The year’s festival kicks off on 8th June 2023 and has already swipe Xbox and Ubisoft from beneath E3’s feet as some of its main highlights.
The Summer Game Fest 2023 will be stream live from the YouTube Theatre in Los Angeles, and funnily enough, put out its new promotional trailer right after ESA’s announcement.